Domestic chargepoint work is a volume game. Small jobs, quick jobs, a lot of quoting, and a margin that only works if the diary stays full.
The same set of grants funds work that is nothing like that. Same schemes, same closing date, sockets counted in dozens rather than ones — and far fewer installers chasing it, because the conversation starts with a facilities manager rather than a search result.
The three commercial routes
- Workplace Charging Scheme — £500 a socket, up to 40. Open to businesses, charities and the public sector. Indicative, and confirmed at application.
- Landlords — £500 a socket, up to 200. Private landlords, social housing providers and management companies. Two hundred is not a typo, and it is a portfolio conversation rather than a doorstep one.
- State-funded education — £2,000 a socket, up to 40. Schools and colleges. It is the largest per-socket figure of the five open schemes by some distance.
The rates were restated on 1 April 2026. All of them close on 31 March 2027.
Why the school one is the interesting one
Four times the per-socket figure of every other scheme, up to forty sockets, and it sits with organisations that do not behave like homeowners. A school has a site, a car park, a budget cycle and somebody whose job is the buildings. It does not want three quotes by Friday; it wants somebody who understands the scheme well enough to explain it to a governing body.
That is a slower sale and a much better one. A single college is worth a great many domestic installs, and nobody wins it by being cheapest.
Domestic work is won on speed. Commercial work is won on being the one who could explain it.
Landlords are a different shape again
Up to 200 sockets means the grant is not the point of the conversation — the rollout is. A letting agent with forty properties is not thinking about a chargepoint at any of them until somebody puts the numbers in front of them in one piece.
What makes this worth doing is that it is repeatable. One relationship, many addresses, over a period rather than in a week. The installers who get there first tend to be the ones whose website made it obvious they do more than driveways.
Most installer sites do not say they do this
Go and look at yours. If it shows a house, a driveway and a hatchback, a facilities manager reads that as “domestic” and closes the tab. The work is not lost on price. It is lost before anyone speaks, on a judgement about whether you are the right size of firm.
Two fixes, neither of them a rebuild. Say plainly on the page that you fit workplace, landlord and education installations. And make sure the site can answer a commercial question at the hour a commercial question gets asked, which is rarely between nine and five — a facilities manager researches in the evening like everybody else.
AnswerHQ reads your site and answers from it — what you fit, where you cover, how you work — and books the survey while the person is still reading. When your pages do not cover something, it says so instead of guessing on your behalf. That matters more with commercial enquiries than domestic ones, because an invented answer to a facilities manager is remembered.
The deadline is the argument
Every one of these closes on 31 March 2027. For a business, a landlord or a school, that is a budget-cycle problem rather than a marketing message: if the work is not specified, approved and installed before then, the funding is simply gone.
It is a rare thing to have a deadline you can state flatly and truthfully. Most of what passes for urgency in this industry is invented. This one is on the record, and it does half the persuading for you.
Where the enquiries actually come from
Search still works here, but the phrasing is different. “Workplace charging scheme how much” and “ev chargers for schools” are not high-volume searches. They are high-intent ones, and the person typing them has a site and a budget. That is exactly the shape of search worth paying for — small numbers, specific questions, no tyre-kickers — provided the click lands somewhere that answers it. That is the whole reason we point campaigns at your own pages.
And every enquiry it produces is yours alone, which is the practical difference between generating your own and buying shared leads: nobody sells the same school to four installers on the same afternoon.
See how this works for EV charger installers, or book fifteen minutes and we will look at your site against the commercial schemes.
Grant figures on this page were checked against gov.uk on 30 August 2026 and are indicative — the binding figure is the one from the official application. Spotted something out of date? Tell us and we will fix it.